Journal: 14/12/12 Typography and titles

Typography 

Common order of titles:
- Name of studio
- Name of production company
- Producer name
- Staring (starting with the main actors)
- Featuring (featured actors)
- Casting director
- Composer of music
- production designer
- Editor
- Director of photography
- producer
- writers
- director

Once we established the order in which the titles appear we knew where to insert the names into our title sequence, this was very useful due to our title sequence being able to look as realistic and detailed as possible. We made a list of where these titles would appear on our story board.

Looking at typography in existing productions.

Catch me if you can
- Titles are integrated into sequence (become part of the action)
- Influenced by Saul Bass (Lines,geometric shapes and use of bold colours)
- Exit screen smoothly looks elegant and could resemble the character who plays the police officer.
- Typography looks stylised and works in sync with Jazz music.
- High production value
- Font is sans serif

- 60's styled which hints time era of film/setting

- Informal font suggests film wont have a consistent serious tone and elements of humour could be present.

- Smaller words are serif which resembles an old typewriter which again references the 60's and suggests significance of the object in the film.

I found the titles for catch me if you can to be extremely intelligent to the time period and a significant object to be identified all through the style of the font. I wanted a similar outcome for my groups chosen typography so we took this into consideration and allowed the character profile of our protagonist, the genre and the target audience to be identified through the typography.

Se7en
 - Two types of font
- One font represents a typewriter from an early period of time, this represents the killers character and where his mind remains.
- Distortion of font makes it seem out of the norm represents killers murders, genre of film and how it is difficult for other characters to understand the killers way of thinking. Also ties into an earlier period of time as it resembles old projectors.
- second font is thin and resembles the killers handwriting which represent the theme of identity. Font is slightly scratched into which works in sync with the removal of fingerprints.
- The font is drained of colour meaning it is dull and almost lifeless which indicates to the audience that death will be a strong aspect of the film which allows the genre of thriller to be identified instantly.

I personally love the typography used in the opening title sequence of se7en as it really conveys a sense of obscurity to the audience resulting in a tense atmosphere which makes the audience feel on edge as they have no idea of what they are about to see next. The font also works well on the black background which gives an impression of unleashing something which is normally not seen or doesn't exist in this case it is the killers mind is being unleashed.

Lord of war 
- Writing looks soviet and military styled.
- Straight and precise, could represent the precision of making a bullet or the shot at the end.

Forest gump
- Classic font portrays the film is timeless and suitable for all audiences.
- Coloured white connotes purity and innocence, could represent a character.
- very straight and no form of editing to distort the text shows the film is light hearted.